27/05/2014
The CAP (Company Action Projects) Awards were given as part of the School of Management’s MBA program CAP scheme.
YThe Best CAP Award and Best CAP Report Award were given to Team Pfizer and members Dilek Uygungelen, Igor Petrusca and Kadir Bilir, and the Best CAP Presentation Award was given to Team GE and members Banu Özak, Duygu Sanaç and Emir Sunay.
The CAP Competition Jury consisted of Vodafone Talent Development Director Bülent Bayram, Sabancı Holding Board of Directors Member and Strategy and Business Development Director Gökhan Eyigün, Zorlu Holding Strategy and Business Development Director Ali Yalçın and Sabancı University Professional Programs Director Yusuf Soner.
Four teams competed in the competition. Team Coca-Cola İçecek focused on the audit of international equipment suppliers in the operations project. Team Deloitte and the finance project dealt with researching different industries, understanding the finance dynamics of companies, and the potential increase of Turkey’s GDP. Team GE worked on more effective and efficient B2B company launches in its marketing project. Finally, Team Pfizer and their marketing project focused on management before, during and after promotion, and communicating more effective messages that touch the consumer.